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Why are 200,000 parents desperate to buy this $229 couch for kids?

“The Nugget vaulted from a cute playroom accoutrement to a must-have item for tens of thousands of families.”

Can the Nugget Couch Really Keep Quarantined Kids Entertained?

“Kids can flip, flop, and prod the Nugget from sofa to bed to fort all without help from mom or dad.”

How Did the North Carolina Founders of This Modular Children's Couch Create a Phenomenon?

“Everyone seemed to want all things Nuggety.”

BuzzFeed Things We Tried And Loved in 2021

“It’s absolutely worth the hype.”

How to Build a Cult Brand

“Nugget’s $230 “infinitely configurable play couch” has been a pandemic sensation with homebound parents and their kids.”

How The Nugget Couch Became Supreme Drops For Moms

“Basically, Nugget couches are like Supreme for moms.”

5 Montessori-inspired activities that make the Nugget worth the cost (and the wait!)

“Its open-ended configuration fosters creativity, allowing your child to create endless forts, ramps, and even cozy reading nooks.”

Everything I Used to Furnish My Toddler’s (Montessori-Inspired) Playroom

“Yes, we succumbed to the cult of the Nugget, and yes, it’s pretty cool”