Awards
Press
Made with love, right here in North Carolina
“For many parents, finding the right toys can be a struggle. It needs to be durable, functional, and of course, fun. And that is where Nugget comes in.”
How Does the Nugget Couch Hold Up to Four Kids? One Mom Weighs in
“There are a lot of play couches out there that kids can have fun with, but Nugget really stands out with its quality. I’ve sat and used some other play couches, and they don’t have the same caliber materials as this.”
The Best Inventions of 2024
"The creators of the famous Nugget... have created the product’s little sister: an equally attractive, play-encouraging ottoman."
How This Kid's Furniture Brand Is Sparking A New Era Of Play
"Is it a sofa? A fort? A giant pillow? According to founder David Baron, it’s all of those—and more."
Our Review of The Nugget Couch: Is the Hype Worth It?
“It's actually hard to think of a more fun piece of furniture than this!”
Domino Good Design Awards: The Best New Furniture of 2024
"A boon for families short on space, the four foam pieces can transform into tunnels, obstacle courses, or mini lounge chairs—and then nestle neatly come dinnertime."
What Ms. Rachel Can’t Live Without
“[W]hen kids come over for playdates… the Nugget always steals the show. My son had friends over recently and they were pretending it was a swimming pool and then using it to make forts."
The Durable, Stylish Sofa That Belongs in Every Kid’s Playroom
“I’ve honestly never seen my nieces get so excited about furniture!”
Everything I Used to Furnish My Toddler’s (Montessori-Inspired) Playroom
“Yes, we succumbed to the cult of the Nugget, and yes, it’s pretty cool”
This Gear is Toddler Approved — And You’ll Love it, Too
"Lots of parent friends of ours adore the Nugget couch, which is 'half furniture and half play.' Designed to be sat on and creatively used during play time, it truly is a toy that’s functional in many ways."
Why are 200,000 parents desperate to buy this $229 couch for kids?
“The Nugget vaulted from a cute playroom accoutrement to a must-have item for tens of thousands of families.”
I Resisted Buying a Nugget Couch, But the New Chunk Play Ottoman Changed My Mind
“Both the couch and the ottoman are some of the most aesthetically pleasing ‘toys’ to cross my threshold to date.”
How to Build a Cult Brand
“Nugget’s $230 “infinitely configurable play couch” has been a pandemic sensation with homebound parents and their kids.”
Nugget's Famous Play Couches Soared to Popularity -- Then the Knockoffs Came
“How to handle copycat competitors.”
How Did the North Carolina Founders of This Modular Children's Couch Create a Phenomenon?
“Everyone seemed to want all things Nuggety.”
Can the Nugget Couch Really Keep Quarantined Kids Entertained?
“Kids can flip, flop, and prod the Nugget from sofa to fort all without help from mom or dad.”